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< Back to listFishburn Hedges appoints first head of innovation
Fishburn Hedges has hired Eva Keogan, previously head of social media at LBi, as its new head of innovation to grow and develop the consultancy’s offer in social media planning, strategy and engagement.
Eva brings over 20 years’ experience to this new Board position at Fishburn Hedges, including roles at lastminute.com, Cisco Europe, Pleon Communications and Praxis PR. At LBi, Eva has been responsible for developing the agency’s social media team, as well as developing new methodologies for social media strategy and research. She sits on the IAB Social Media Council, the IAB SMC regulatory committee, the DMA Social subcommittee and the Social Media advisory team. She is also a social media ambassador for Save the Children and in her spare time runs the mummy blog, nixdminx.
Eva Keogan said: “Fishburn Hedges is at the forefront of advising some of the world’s largest corporate brands on the challenges and opportunities inherent in social media and I’m delighted to be joining to help take this work to the next level.”
Fishburn Hedges has also recruited Benjamin Fox as a social media consultant. Ben, who is currently a social media strategist at 1000heads, brings five years of marketing, PR and social media experience to Fishburn Hedges.
Fiona Thorne, chief executive of Fishburn Hedges, said: “Advising our clients on digital communications has been a core part of our business for a long time now and we look forward to Eva and Ben helping us strengthen our offer yet further in 2012.”
Both Eva and Ben join the agency in January.
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